I have a Google Alert set for my name.
Paul Partridge must not be a very common name because I get only an occasional alert.
However, last week was different.
I woke up to 2 alerts . . .
. . . informing me that Paul Partridge had died.
Thought I’d better look into it to see if I was still relevant. Turned out to be two gentlemen from England who share my namesake that passed.
It’s a little unnerving confronting your own demise.
Sadly, in the next few years, I fear that scenario is going to play out for certain CPAs.
Specifically, those that continue to be:
backwards looking . . .
reactive . . .
focused on compliance . . .
still working in a 20th Century style.
They’re going to wake up to find out that the world has moved on and their compliance-centric accounting practice has expired.
We made a video about it.
A parable, actually.
Check it out.
Have you heard the parable about the frog that was kissed and turned into a prince?
In this version, the frog doesn’t fare as well.